Essentials of Strategic Management 6th edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions, timely examples, with a writing style that captures student interest. It features 10 chapters with 12 tightly linked cases. The content is solidly mainstream and balanced, mirroring both insights of academic thought and real-world strategic management. For years strategy instructors have been shifting from purely text-cases to a text-cases-simulation course structure. Two widely used online competitive strategy simulations, The Business Strategy Game and GLO-BUS, are optional companions. Both simulations are closely linked to the content.
Essentials of Strategic Management: The Quest for Competitive Advantage
$4,809.00
ISBN
9781259927638
Categorías BUSINESS & MANAGEMENT, ECONOMICS, FINANCE, BUSINESS AND INDUSTRY
Peso | 23.14 kg |
---|---|
ISBN | |
ISBN13 | |
Author | |
Publisher | |
Binding | |
Lenguage | |
Publish Year | |
Edition | |
Pages |
Productos relacionados
-
Making Conversation: Seven Essential Elements of Meaningful Communication
$629.79 Añadir al carritoValorado con 0 de 5 -
Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future
$188.79 Añadir al carritoValorado con 0 de 5