Engagement. Leadership. Innovation.This market leader remains the most rigorous, business-oriented title on the market! Translated into 10+ languages and supported an extensive instructor resources package, Kerin 15e is up-to-date with additional emphases on financial, social media, marketing metrics, and decision-making.- Comprehensive- Business-Orientation- Up-to-Date- Most extensive instructor resource package on the market!- Real-world-focus:- Applying Marketing Metrics- Marketing Matters- Making Responsible Decisions- Insights About Me- Building Your Marketing Plan- Integration of Customer Journey Literature
“Smart Baseball: The Story Behind the Old Stats That Are Ruining the Game, the New Ones That Are Running It, and the Right Way to Think About Baseball” has been added to your cart. View cart
Marketing
$4,494.00
ISBN
9781260260366
Categories BUSINESS & MANAGEMENT, ECONOMICS, FINANCE, BUSINESS AND INDUSTRY, Sales & marketing
| Weight | 57.11 kg |
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